Lesson 1 of 6· 15 min
Other lessons in this course
- 01Why sites do not convert - the skeleton is broken15 min
- 02Hero + CTA structure - the first 3 seconds15 min
- 03Credibility layer - build trust before you ask15 min
- 04Objection layer - process them on the site15 min
- 05Primary CTA + scroll anchors - catch everyone15 min
- 06Measurement - Heatmaps and GA4 without drowning in data15 min