Lesson 2 of 5· 15 min
Other lessons in this course
- 01Referrals beat advertising - the number that changes your entire marketing budget15 min
- 02Incentive structure - cash does not always beat service15 min
- 03Timing the ask - 3 touchpoints that work15 min
- 04Ambassador dashboard - the 5 names that drive 60% of referrals15 min
- 05Referrals as a VIP criterion - turning an ambassador into a customer for life15 min