Strategy· 1h·5 lessons

Three Packages

Build three packages into a working operating system you can run this quarter.

A practical course on three packages. Real templates, weekly outputs, no theory-only filler. Based on the operating playbooks of the Plan B Business team across 1,200+ service businesses.

Instructor: Eitan Eshtemaker + Ligal Frish

The problem this course solves

Most owners try to fix three packages alone, in fits and starts. This course gives you the system, the templates, and the weekly cadence so it becomes a permanent part of how you run.

For founders who...

  • Service business founders revenue $250K-$5M
  • Operators who want a system, not motivation
  • Anyone who tried this topic and it stuck for 2 weeks then collapsed

What you'll learn

  • How to Why a single offer is a trap and a 3-package offer doubles sales
  • How to How to build Good - the package not designed to sell
  • How to How to build Better - the package that produces 70% of revenue
  • How to How to build Best - the package that lifts the entire model
  • How to How to present the 3 packages in a sales call without confusing the customer

Includes

  • All lesson articles (HTML)
  • Templates referenced in each lesson
  • Weekly outputs for the first 30 days
  • Access to founder Q&A inside the academy
  • Updates as the system evolves

Curriculum (5 lessons)

  1. 01

    Why a single offer is a trap and a 3-package offer doubles salesFree preview

    15 min
  2. 02

    How to build Good - the package not designed to sell

    15 min
  3. 03

    How to build Better - the package that produces 70% of revenue

    15 min
  4. 04

    How to build Best - the package that lifts the entire model

    15 min
  5. 05

    How to present the 3 packages in a sales call without confusing the customer

    15 min

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