Lesson 7 of 7· 15 min
Other lessons in this course
- 01Division 7 - Leadership and Oversight: who watches the ship15 min
- 02Division 2 - Marketing and Distribution: how customers hear about you15 min
- 03Division 3 - Financial Management: why the money doesn't explain itself15 min
- 04Division 4 - Production and Delivery: keeping the promise15 min
- 05Division 5 - Quality Control: why customers don't come back15 min
- 06Division 6 - New Customer Acquisition: a lead system that doesn't depend on the owner15 min
- 07Division 1 - Existing Customer Marketing: LTV and the money left on the table15 min