Business Consulting for Fitness and Personal Training
from the industry pattern to a measurable fix
Consulting for personal trainers: annual memberships and community instead of single sessions. Our method starts from what repeats inside this vertical, with a dedicated knowledge card for it: recurring problems, fixes that worked, and benchmarks you can measure against.
What keeps repeating in fitness and personal training
The core problem
Drop-off in February (after New Year resolutions fade)
This is the pattern we see in most owner-led businesses in this vertical. The root cause varies from business to business, but the symptom is identical - which is why we diagnose before we prescribe.
The Plan B Business fix
Annual membership + community + 12-month progression program
The first step is a diagnostic. We review your numbers, identify the bottleneck, and map the first 90-day plan before any commitment to ongoing work.
An illustrative LTV model for this vertical
Before
$540
Target after 12 months of structured work
$2,200
Three ways to start
A decade of hands-on consulting, 2015-2026, with the same operating system, tuned to the economics of fitness and personal training.
Situation Room
Deep diagnostic of your numbers, a written 90-day plan, and the two highest-leverage moves for your business. The standard entry point.
Full pricing detailsB-Grow
2 strategy calls per month, async support, and document review. For owners who want a steady operating cadence. No minimum term - cancel any time.
Full pricing detailsB-Beyond
4 strategy calls per month, team training, and hands-on operating support with quarterly business reviews. No minimum term - cancel any time.
Full pricing detailsIs your fitness and personal training business next?
30-minute strategy call. We diagnose your top 2 levers and tell you honestly whether we know your vertical well enough to help. No pitch. No pressure.
Book a Strategy Call