Strategy· 2h·6 lessons
Business Vision Charter
Build business vision charter into a working operating system you can run this quarter.
A practical course on business vision charter. Real templates, weekly outputs, no theory-only filler. Based on the operating playbooks of the Plan B Business team across 1,200+ service businesses.
Instructor: Eitan Eshtemaker + Ligal Frish
The problem this course solves
Most owners try to fix business vision charter alone, in fits and starts. This course gives you the system, the templates, and the weekly cadence so it becomes a permanent part of how you run.
For founders who...
- Service business founders revenue $250K-$5M
- Operators who want a system, not motivation
- Anyone who tried this topic and it stuck for 2 weeks then collapsed
What you'll learn
- →How to Why vision is not a cliche - 7 decisions a vision solves this week
- →How to Writing a vision in 3 lines - a guided exercise
- →How to Personal purpose vs business purpose - where they meet
- →How to 90-day goals - how to translate vision into what you do Monday morning
- →How to Strategy on 4 axes - customer, product, system, people
- →How to How to make sure the team is working toward the vision without you hovering
Includes
- All lesson articles (HTML)
- Templates referenced in each lesson
- Weekly outputs for the first 30 days
- Access to founder Q&A inside the academy
- Updates as the system evolves
Curriculum (6 lessons)
- 01
Why vision is not a cliche - 7 decisions a vision solves this weekFree preview
15 min - 02
Writing a vision in 3 lines - a guided exercise
15 min - 03
Personal purpose vs business purpose - where they meet
15 min - 04
90-day goals - how to translate vision into what you do Monday morning
15 min - 05
Strategy on 4 axes - customer, product, system, people
15 min - 06
How to make sure the team is working toward the vision without you hovering
15 min
Start with lesson 1, free
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Start Lesson 1